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Fragrance Launch: Agent Provocateur’s Petale Noir

A sleek, multi-level NYC Flatiron-district loft was turned into a seductive meadow studded with lush flowers and vegetation for the launch of Agent Provocateur’s latest perfume, Petale Noir. The champagne flowed as guests experienced the heady mix of potent floral notes laced with traces of spice. Petale Noir is contained in Agent Provocateur’s iconic egg-shaped flacon, now in translucent glass with a  delicately-etched floral pattern to stress the  femininity of this elegant addition to the Agent Provocateur fragrance collection.

Images by Hernando Courtright