Sniffapalooza
Sniffapalooza’s fragrance lovers showed their true passion when they came out on a frigid evening for a Master Class event with perfumery school Cinquieme Sens at Pratt Institute. Sniffapalooza and Cinquieme Sens joined forces to announce two new certificate programs: The Technique and Language of Perfumery and The Fragrance Sales Program.
Sniffapalooza joined forces with WFFC and Symrise last night for a scented sojourn through China. The evening commenced with mingling and networking over light bites of fresh fruit, crunchy veggies, and a delicious steamed dim sum assortment. We also enjoyed fresh brewed iced teas and festive white chocolate-dipped fortune cookies which held a special surprise!
Doreen Bucher, VP of Fine Fragrance Marketing, took us on our virtual journey through sights, sounds and scents. We watched interviews with the Symrise perfumers as they explored the local essences of China. Ms. Bucher explained how the discovered scents were grouped into four olfactive themes – Tea, Floral, Herbal, and Tasty. Scent accord and finished fragrance blotters were passed around to add an aromatic dimension to the presentation. Many thanks to Symrise for an inspiring Odysense adventure!
Here’s a glimpse of the fragrant happenings of our Downtown Sunday. We started out with tea and pastries at Molton Brown, moved along to champagne and pastries at Osswald. A visit to the Fragrance Republ!c followed, then we brunched at Emporio and enjoyed a fine EAU de Sniffapalooza Showcase of new talent. Our Afternoon Scent Trek included stops at MiN NY, Diptyque, Red Flower, Le Labo, Atelier Cologne & Bond No. 9. We all collapsed in a fragrant heap at the end of the day!
Coming soon… Lunch Loot Giveaway! Stay tuned for details!