This Weekend in NYC: #SniffaFallBall2017!

What are you doing this weekend? We’re going to be on the exciting aromatic adventure that is #SniffaFallBall2017, along with over 100 fellow fragrance enthusiasts!

We hope you’ll be joining us, but if you aren’t lucky enough to be attending, please follow our scented celebration on InstagramTwitter, and FacebookWho knows, we might even do some live videos!

Look for our updates with hashtag #SniffaSpringFling2017! And stay tuned to win your very own Lunch Loot tote bag filled with lots of fragrant goodies!

#SniffaFallBall2017 Preview: Perfumariē!

We can’t wait for Sniffapalooza Fall Ball 2017 and our exclusive visit to Perfumariē on Sunday, October 29! Through dynamic and experiential programming in a (tasting room) space designed by hospitality masters AvroKO, Sniffapalooza is offered a pre-opening first-look at Perfumariē! Featuring monthly mystery PERFUME ON TAPS, Perfumariē is a multi-sensory space for you to gather for fun experiences, connect with new friends, rare finds, and directly support the products that you love. Meet the faces behind Perfumariē and join us for a session of our Guided Perfume Flight with Founder Mindy Yang.


It’s Time to Register for #SniffaFallBall2017!

The leaves are changing colors, there’s a chill in the evening air, and that can only mean one thing – it’s almost time for Sniffapalooza Fall Ball 2017 in NYC! Mark your calendars – the dates are Friday, October 27 –  Sunday, October 29 – for the TWENTY SEVENTH edition of our spectacular scent event!  For those of you who are just joining the Sniffapalooza family, the Sniffapalooza Fall Ball is an entire weekend crammed full of olfactory and multi-sensory experiences. You’ll come away from the weekend with new knowledge, new friends, lots of new goodies, and a new perspective on a fragrant life. There’s nothing else like it on the planet! Click for DETAILS and to REGISTER!

Event Recap: #SniffaMoltonBrown Russian Leather Launch & a Scented Tattoo Giveaway!

We had a fine time discovering the new Russian Leather Fragrance Collection at Molton Brown on Madison last weekend, and we’re going to share some of the excitement with you!

As we entered the boutique, we were greeted by Russian Leather’s intensely woody and leathery notes, intermingled with a Siberian forest’s brisk pine, which wafted in the air via fragrant candles.

Russian Leather Collection

Manager Bill Loro and his team served sweet & savory light bites and sparkling water, while presenting the fragrance story via iPad.

Sweet and Savory Bites

Scented temporary tattoos were a highlight, and a wonderful way to enjoy this sophisticated fragrance. And we’ve brought some back just for you! Leave a comment below and tell us about your favorite Molton Brown scent or product. We’ll choose a winner to receive a full sheet of scented tattoos and a special pop-up sponge to use for application!  USA only. Good Luck!