One Week Till #SniffaSpringFling2016!

fragrance kitchen

The Fragrance Kitchen image via wallpaper

One week till #SniffaSpringFling2016 and we’ve got fragrance fever! Here are a few more highlights of the excitement happening next weekend:

  • Premiere exquisite launches exclusive to Bergdorf Goodman! Be the first to sample the full range of the cult-favorite sensation The Fragrance Kitchen, the jeweled flacons of The House of Sillage, Maison Francis Kurkdjian’s luxurious Baccarat Rouge 540, the spirited MEMO Paris Marfa, Tom Ford’s indulgent Neroli Portofino Forte, Ex Nihilo’s luscious Sweet Morphine, Atelier Cologne’s sensual Collection Oriente, Diana Vreeland’s vibrant Vivaciously Bold, & Roja Parfum’s romantic Profumi D’Amore!
  • Meet perfumer Cecile Zarokian, learn about her life’s work & get a glimpse into her creative vision. Find out how you can attend her exclusive Perfume Workshop & Master Class in the first week of May for Sniffapalooza members!

#SniffaSpringFling2016 Preview: Special Luncheon Presentations – Part Two!


Sniffapaloooza Spring Fling weekend includes superb luncheons at Brasserie 8 1/2 (Saturday) and La Mela (Sunday.) Here’s a preview of a few more of our amazing guest speakers:

  • Traveling to Spring Fling all the way from Italy, you’ll meet the amazing Stefania Squeglia, Creator & Owner of Mendittorosa Odori d’Anima –  Scents of the Soul. She will share her passion for niche perfumery and her journey in creating artistic fragrances which tell a tale – Trilogy, Duo and Talismans Collezione Preziosa – all of which are handmade in Italy using the finest raw materials. Her latest secret creation will be making its US debut at Sniffapalooza’s Spring Fling on Saturday!
  • Meet L’Arganique Beauté’s Founder & CEO Laurie Petrucci, whose natural fragrance and candle collection brings the Moroccan spa experience to your daily regimen. Laurie will be sharing the L’Arganique story at our Brasserie 8 1/2 luncheon, as well as hosting a Cocktail Party on Saturday evening, that will have us walking into a pop-up replica of Central Park!

#SniffaSpringFling2016 Preview: Molton Brown!

Molton Brown_Dewy Lily of the Valley & Star Anise Collection

Sniffapalooza Spring Fling 2016 guests will be treated to a delightful experience at Molton Brown’s flagship boutique on Madison Avenue! We’ll be celebrating the launch of their beautiful NEW Dewy Lily of the Valley & Star Anise Collection. Enjoy an interactive floral photo booth, delicious sweet treats and bubbly, a Dewy Lily of the Valley & Star Anise Gift Set and Aroma Reeds Raffle, plus other special surprises!

Dewy Lily of the Valley & Star Anise is a modern interpretation of a classic scent inspired by the elegant purity of a luxurious white blossom bouquet. The story behind the collection celebrates the leading note, lily of the valley, as the famous symbolic flower of the Flora Day festival in Helston, Cornwall.To mark the arrival of spring, the townspeople dress in white embellished with a fresh sprig of lily of the valley and dance through the picturesque streets.

#SniffaSpringFling2016 Preview: Special Luncheon Presentations – Part One!

In less than four short weeks, fragrance enthusiasts from around the world will be convening in NYC for the most incredible sensory adventure known to humankind – Sniffapalooza Spring Fling 2016!
We’re hosting a fabulous luncheon at Brasserie 8 1/2 on Saturday, April 30, and here’s a little preview of our fantastically fragrant speaker line-up:
  • We have the rare privilege of welcoming Riccardo Tedeschi and Alessandro Brun of Associazione Caterina, the Italian Artisanal Perfume Society. Join us for a round table panel discussion exploring the renaissance of Italian Artistic Perfumery.
  • There’s a new prize in the fragrance universe – The Perfumed Plume Awards! Meet Founders Mary Ellen Lapsansky & Lyn Leigh and learn about the very first winners of this competition for excellence in fragrance journalism.
  • Meet Demeter Fragrance Library CEO & Perfumer Mark Crames and discover this incredibly innovative range of unique scents. Learn how to create your own Custom Blend and preview their new launches!