Saks Fifth Ave Launches New Fragrance Floor at Flagship in NYC!

From our friends at S5A…

S5A Fragrance Floor copySaks Fifth Avenue is launching a revamped Fragrance Floor including ten new lifestyle boutiques on Thursday, September 26. The reimagined space will create a new world of exploration for fragrance aficionados on Saks’ iconic beauty floor in New York.

In celebration of the launch the store will kick off a 10-day fragrance bash, beginning on Thursday, September 26 offering a special gift for the first 500 Fragrance customers; followed by every single day, a special activity on the floor:

Join Sniffapalooza in Zurich this Fall! Reserve By July 15!

swiss flowers 1If you’ve been dreaming about joining us for Sniffapalooza Zurich, now’s the time to reserve your space!  This September, we’ll be exploring Alpine sights, sounds, tastes and scents, on our seventh annual trip abroad! Check out the recaps of our prior journeys to Lisbon, Barcelona, Grasse, London, Florence, and Paris to see how we travel, Sniffapalooza style! We’ll be traveling with a small group of approximately 20, and we’ve got inside access to the world of fragrance! Here’s what we’re planning so far, with more surprises to be added!

Saturday, September 21 — Saturday, September 28, 2013

Six nights accommodations at a charming hotel in downtown Zurich, double occupancy (single occupancy available at an additional cost), private bath, A/C, Satellite TV, wireless high-speed internet access, breakfast each morning, five days of Private Motorcoach, including day-trips with English-speaking guide to Lucerne and Appenzell, a comprehensive city tour, Lake Zurich cruise, sojourns  to chocolate, cheese and watch factories, a very special visit to Givaudan’s Flavor & Fragrance facility in Dubendorf,  presentations by perfumers Andy Tauer! Vero Kern! Thorsten Biehl! Roja Dove! Uli Lang!, private visits to niche perfume boutiques,  including all taxes & service fees, and airport transfers!

Sniffapalooza Speaks: HBA Global Expo 2013 in NYC!

IMG_0233 HBA Global Expo & Conference landed at the Javits Center in NYC last week, ushering in summer with a dazzling array of innovative products & packaging in the beauty, skincare, and fragrance markets. There were many new ideas to explore and engaging seminars to attend in brand development, natural & sustainable, trend watching, and innovation. Jamie Thomas of trend visionary Stylesight presented the Fall/Winter 2014 forecast for beauty & fashion, with emphasis on handcrafts from the BRIC nations, and themes of Quietude, Allegory, and Enrapture. Kelly Kovak of the Color Association of the US, tempted us with farmstand color trends – blue potato, endive, kale and corn. Sniffapalooza’s own Karen Dubin participated on the What’s Next for Fragrance? panel, along with Doreen Bucher of Symrise Fine Fragrance, Blair Bloom of Just Bloom, Abby Fazio of New London Luxe, and moderator Sue Phillips of Scenterprises. Niche fragrance trends influencing the mass market, sampling scents in the digital age, fragrance layering with ancillary products, and the proliferation of portable roller ball packaging were some of the many topics covered by the group. An inspired time was had by all!