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New Events What's New

Counting Down to #SniffaFallBall2014!

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In just ten short days, fragrance lovers from around the world will be gathering in NYC for Sniffapalooza Fall Ball! Please join us on Saturday, October 11 & Sunday, October 12 – for the TEN YEAR ANNIVERSARY of our spectacular scent event!

Some of our favorite parts of the weekend are those famous luncheons, where we get to chow down on great food, chat up our tablemates, kick back with a glass of wine, and enjoy compelling presentations! 

Here’s what we’ve got planned for you… 

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What's New

A Whiff of Williamsburg!

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On a warm evening in early September, UK-based artist and designer Kate McLean led a group on her second NYC SmellWalk. About 15 of us met near the Bedford Ave L train in Williamsburg and Kate explained our task. We would stop near each of the 8 “nose” posters that she had placed in key locations around the block and we would sniff. After doing our own exploratory smelling and writing down what we smelled, we would share our observations with our SmellWalk partner and look for overlap. Then the group would move to the next marked spot. Kate was considerate in offering us dog masks in case we felt the need to conduct our public smelling in the guise of our more olfactorily advanced friends. However, we all forged ahead undisguised. Here’s a sample from the corner of Bedford Avenue and North 6th….
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Past Events What's New

Event Recap: Sniffapalooza’s Fragrance, Wine and Candy Pairing Event!

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This past Sunday, over fifty fragrance enthusiasts gathered at Back Label Wine Merchants for an indulgent afternoon exploring the scents and tastes of perfume, wine, and candy. Five distinctive wines were selected by Patrick Watson, owner of Back Label, and matched with scent sommelier Kelly Jones’ Kelly & Jones Notes of Wine Eau de Parfum CollectionGlyn and Kelly Jaime (aka The Candy Man) added delicious confections from The Sweet Shop NYC to round out the unique pairings triplings. Click through to get a glimpse of our sensory celebration!