Category: Perfume Launches

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Last Call for Sniffapalooza Spring Fling 2014!

brasserie 8 1:2

There are some extraordinary happenings at Sniffapalooza Spring Fling, and this is your last chance to sign up for our most jam-packed event ever! Registration closes on Wednesday, April 30, at 11:59pm!

Here’s a preview of just a fraction of Saturday’s highlights:

  • Join us for an indulgent three-course luncheon, including a glass of wine, at  BRASSERIE 8 1/2
  • We’ve got a stellar line-up of luncheon speakers, including presentations by Chandler Burr, Amy Marks McGee of Trendincite, Michelyn Camen of CaFleureBon, Corey Huggins of Love, Aunt Bonnie, and Laura Heatherly of the TJ Martell Foundation. There will also be a wearable dessert introduced by Chef Roble Ali, and new offerings from Tobi Tobin, Canvas & Concrete, Harvey Prince, Project Felicia, and Absolument Parfumeur!
  • Saturday’s attendees will also enjoy our Exclusive Sniffapalooza Lunch Loot tote, filled with goodies from Coty, Pacifica, Marni, Twisted Lily, Tom Ford, Chanel, Thierry Mugler, Just Bloom, FragranceX, Midnight Promise, Harvey Prince, Trendincite LLC, the TJ Martell Foundation, ScentWorld Events, Kips Bay Boys & Girls Club Show House, Clique by Roblé, Suleko, and MORE!
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Love2Love: A Fragrant Collaboration with Coty & Walmart

Love2Love Collection

 

#love2lovewalmart

As someone who has loved fragrance just about my entire life, I never lose the thrill of trying a new fragrance. I read every fashion and beauty magazine I can get my hands on, but not until after I’ve flipped through them scavaging for the scent-strips. I scan the web regularly to see when new launches are happening, and, most importantly, where I can go to get a whiff of a new creation.

I’m particularly interested in the creative process, and I love a meeting of fragrant minds coming together to develop something unique that couldn’t exist without collaboration. So when I heard that Coty was working on a fragrance collection with Walmart called Love2Love, I got very intrigued. Coty, one of the oldest, still-in-operation fragrance companies in the world, and Walmart, where America shops – what a blast to see what they came up with!

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In the News Perfume Launches What's New

Which of Chef Roblé’s Fragrance Recipes Will Clique?

roble entranceFragrance enthusiasts, press, and fans gathered at The DL on the Lower East Side to share the privilege of helping Celebrity Chef Roblé Ali select the Fragrance Recipe that will become his first perfume, CLIQUE. Roblé worked with top Firmenich perfumer, Frank Voelkl, to create the scent, and those in attendance got to choose between the top two finalists. We sampled one scent on each wrist and answered a brief questionnaire immediately after application for our initial impressions, and then an hour later to evaluate the drydown. Each scent contained notes from Roblé’s favorite recipes, including a citrus cocktail and his famous French Toast Crunch.